Keep it long, treasure it long.

Retro cuteness, but more than that

Inspired by classic FJALLRAVEN designs, the Vardag Backpack 17 has a cute look that combines a retro look inspired by decades-old archives with durable recycled materials that are suitable for modern outdoor activities. The main compartment has a capacity of 17L, and the inside has a mesh pocket, making it easy to organize your luggage. The mesh pocket is just the right size for charging adapters and PC power supplies that are difficult to store. On the back, there is a padded laptop sleeve that is suitable for storing small laptops and tablets. This separate layer is convenient and reassuring. There are open side pockets on both sides, so you can use them as a fixed location for drinks and folding umbrellas, and a zippered pocket on the front for taking out and putting in items you use often. The front lash tab is not found in the specifications of general city bags. It is convenient for attaching luggage that is long or large and does not fit in the bag. In addition, the shoulder strap is not straight but is slightly curved to fit the shoulder. It is practical, comfortable, and designed to be easy to repair even if it breaks over time, making it a long-lasting daily companion.

Outdoor brand born in Scandinavia

FJALLRAVEN is a brand used by the Swedish royal family. FJALLRAVEN's outdoor products have been made in Sweden since 1960 in pursuit of timeless design, high functionality, and durability, and have passed numerous rigorous field tests, so much so that they are said to never need replacing.

FJALLRAVEN has earned high praise around the world for its functional, durable, and long-lasting products made from environmentally friendly materials, and continues to create products that bring happiness to everyone, including the people who make them, the people who use them, and the places where they are used.

FJALLRAVEN also means arctic fox or outdoor person in Swedish. In order to protect the Arctic fox, which is also the origin of the brand, we support the Arctic fox conservation project "SEFALO" by donating 10 euros for every product sold (selected products). We create products that protect nature and make it easy for animals to live in, without putting a burden on the environment.