Keep it long, treasure it long.

Wearing Music History

Beethoven, Bach, and Brahms. "Three B's" takes its name from the initials of these three musicians, and the original was created in 1961 as part of a campaign for a classical music radio program. Highly sought after by vintage enthusiasts, it still commands high prices even more than half a century after its release. This Three B's sweatshirt is a reproduction of that original. Knowing its history, it's a sweatshirt you'll want to wear often and make it your own.

For Vintage Lovers

Evoking the vibe of vintage sweatshirts, the music of these three musicians is depicted in a dye-in print. A simple accent on the cuffs adds a touch of style to this simple sweatshirt.
This classic sweatshirt features a soft cotton body and a brushed texture for a comfortable feel against the skin. It's made from what was known as "standard weight" fabric in the late 1980s. The fabric is soft and fluffy, rather than the stiff texture of heavyweight sweatshirts. It's neither too thick nor too thin, making it a comfortable thickness to wear outside of midsummer.

The material is a blend of highly absorbent cotton and quick-drying, durable polyester, making it an easy choice for everyday wear. The brushed backing makes it gentle against the skin, making it an excellent choice. It looks great on its own, and the roomy fit allows for layering, making it suitable for any season.

This is a special sweatshirt that will make you feel like you've found deadstock. This playful printed sweatshirt can be paired with simple denim to create a statement look, or with a vintage skirt for a touch of American vintage. Its softness and portability make it useful for regulating temperature when you're out and about, and in seasons with large temperature differences between morning and evening.

Tracing the History of the Region

Healthknit, a timeless brand committed to comfort and durability, crafts its garments with premium fabrics for a comfortable feel and durable construction for hard work. Produced with unwavering commitment, including flat seams and garment dyeing, their garments boast unique textures and details that remain beloved even 100 years after their creation.

Healthknit was founded in 1900, at the end of the Western frontier, as a manufacturer of high-quality underknitwear for Standard Knitting Mills in Knoxville, Tennessee. Located on the Mississippi River, the company enjoyed a favorable supply of high-quality cotton, a growing cotton distribution center. With integrated production management from spinning to sewing, Healthknit created the three-button Henley neck, the world's most iconic undergarment. In the good old days of America, this brand was loved by working men as workwear.