Keep it long, treasure it long.

A scarf that gives your clothing a new look

As we grow older, we begin to choose not the clothes we “want to wear,” but the clothes that “make us feel good when wearing them.”
TSUYUMI’s items are simple yet strikingly designed clothing and accessories that perfectly match the moods of such mature women. They do not chase trends excessively, yet they have a clean, polished look. The quality of the materials, the beauty of the silhouettes, and the skillful pattern-making create a refined atmosphere with a touch of handcrafted charm, giving rise to the feeling of, “It’s simple, yet somehow wonderful,” and “It’s not too bold, but somehow you can’t help but notice it.”

A simple, comfortable, and easy-to-use scarf

This scarf is made from an ultra-fine gauge knitted fabric that is extremely light and soft. Though thin and easy to handle, it is crafted from a material that does not easily become see-through and maintains a beautiful appearance. With a smooth texture similar to organic cotton, it pairs beautifully with TSUYUMI’s High Gauge Jersey Sleeveless Top T-shirt or High Gauge Jersey Box T-shirt made from the same material.
It is also easy to match with patterned tops or dresses. Not only does it work as an accent for simple outfits, but it also provides protection from the sun. You can drape it over your shoulders or wrap it around your neck. Available in three colors—White, Ecru, and Black—it can be styled as a monochrome set-up or as a contrasting accent. Each of the three corners of the scarf features a slightly gathered design as an accent. Stripped of excess yet playful in detail, it is quintessentially TSUYUMI.

Designs that fulfill the wishes of mature women

As we age, the range of clothing that truly suits us becomes more limited. We may lose interest in chasing trends but still want to wear pieces that leave a good impression. Dressing up elaborately feels bothersome. To meet the needs of such women, TSUYUMI continues to create comfortable, timeless pieces infused with a handcrafted essence—designs that are minimal, not dictated by Japanese fashion trends, and enduringly wearable.

With the designer’s belief of “wanting to create pieces that will be loved for a long time without becoming boring,” each item is made with high-quality materials, placing importance on both silhouette and comfort. While simple, every piece pays attention to fine details and functional pattern design, offering thoughtful features that delight the wearer. Some items even incorporate hand-stitching, giving them a handcrafted warmth that mass production can never replicate, resulting in a truly special charm.

Clothing that gently accompanies the wearer

TSUYUMI is a brand founded in New York in 2004 by Japanese designer Ms. Iizuka. Having previously worked as a fashion designer in Japan, she restarted her creative journey after moving to NY, beginning with hat-making. Her works quickly gained attention among highly discerning individuals, and thus the brand was born.
After returning to Japan, she officially launched her clothing line. Carefully crafted in small quantities rather than mass-produced, TSUYUMI’s garments embody the concept of “looking stylish just by wearing them.” Each piece reflects the designer’s experience and craftsmanship, through hand-stitching, specialized sewing machines, and expert pattern-making techniques. Every garment is filled with thoughtful details designed to ensure it will be cherished for years to come.