Keep it long, treasure it long.

A new habit of getting in shape

After long hours of desk work or standing, it's common to feel heaviness and stiffness around the neck, shoulders, and lower back. The RAD ROLLER is a self-care tool that you can easily use at home. Just one minute of stretching with the foam roller on your back or lower back can provide a delightful sense of relief that makes you say, "That feels good." You can use it while lying down, during breaks at work, or while watching TV, allowing you to care for yourself whenever you feel the need. Instead of intense training, it helps you create a new habit of gentle body care through "while doing" activities.

Roll, Press, and Release: Three Simple Movements

1. Roll to Stimulate Comfortably

Place it on the areas of concern and slowly roll back and forth and side to side. By applying your body weight while moving, you can comfortably stimulate the neck, shoulders, back, and buttocks. The material has low friction with the ground, allowing you to effectively target the desired areas.

2. Press to Apply Pressure

While keeping the foam roller in place, gently apply pressure. You can use a wall while sitting or place it on the floor and apply your weight. The ability to adjust the pressure to your preference is key. It can be used gently, making it suitable for those who are sensitive to strong stimulation from regular rollers.

3. Wiggle to Release

By gently wiggling with small movements, you can softly release the areas where you feel stiffness. You can continue this while feeling comfortable within your limits.

Helix

The Helix is more compact than a standard foam roller, weighing approximately 384g. With a groove in the center, it avoids direct contact with the spine or shin bones, gently wrapping around the surrounding muscles for care. The central groove and moderate softness create a sensation similar to being cradled by human hands.

This versatile tool can care for a wide range of areas from the upper body to the lower body. When used while lying on your back, it can thoroughly align the base of your neck and along your back. You can place a yoga mat on the floor and use it around your shoulder blades or lower back, or enjoy it during relaxation time after a bath or before bed. Using it in the morning can support a refreshing start to your day. It's also recommended to place it at your feet and roll your soles while standing. Additionally, when combined with the separately sold Rod, you can target even more areas with the convenient Helix.

Axle

The Axle is a next-generation body maintenance tool designed for those who want to delve deeper into foam rolling. It is designed with a larger diameter than the Helix, allowing for a more extensive stretch of the spine and a broader opening of the chest area. This makes it a reliable choice for those who prioritize deep breathing and core care.

The center features a wide angled groove that relieves excess pressure on the spine while effectively targeting only the muscles for massage. It naturally fits and gently loosens hard-to-reach areas such as the front of the thighs (quads), the outer legs (IT band), and the back of the shoulders. One of its features is its ability to address a wide range of areas, including the neck, spine, lower back, back, hamstrings, chest, and shoulders.

With just 10 minutes of rolling out each day, it efficiently supports recovery after exercise. By keeping joint movements smooth and enhancing body flexibility, it can also help maintain performance. Additionally, like the Helix, it can be paired with the separately sold RAD Rod for even broader targeting.

A Design That Blends into Daily Life and Encourages Continuation

With a gentle color palette that avoids the hard impression typical of sports equipment, it naturally fits into women's rooms. By placing it in an easily accessible spot, you can ensure that self-care is always within reach when you feel the need.

Start your day feeling refreshed by loosening your back during your morning routine. Refresh yourself while sitting during work breaks to relieve desk fatigue. Incorporate it into your warm-up and cool-down routines before and after exercise, or use it as a relaxing time to unwind at the end of the day. It’s an easy-to-use item that can be continued while watching videos or listening to music.

Moreover, it comes in a stylish package, making it a thoughtful gift for those who care about their health. It conveys the sentiment of wanting loved ones to stay healthy, whether it's for busy parents juggling work and household chores or children studying hard. It's a gift that will be appreciated for birthdays, Father's Day, Mother's Day, and more.

Bringing Medical Knowledge into Daily Self-Care

RAD is a self-care tool brand that was born in Denver, USA, in 2010. Based on the founder's expertise gained in the medical field, it was developed with the intention that "everyone can easily improve their physical condition and enhance their daily performance." With a simple and effective design rather than complex functions, it is loved by a wide range of age groups.

"Simplicity is the best" — It features a structure that requires no special maintenance and can be used for a long time. It is a tool that supports daily conditioning rather than just providing temporary refreshment.