Keep it long, treasure it long.

Handmade in Japan

A signature hat featuring an impressive side ribbon detail, continuously crafted since the brand's inception. The brim is designed to be wide and horizontal, with piping that adds a classic and chic touch. Made from breathable and lightweight jute material, it offers a refreshing feel perfect for summer. The interior is lined with cotton fabric, ensuring a soft touch against the skin. Additionally, the brim's piped edge incorporates a non-metal wire, allowing you to shape it freely and enjoy a personalized silhouette. This hat is not only stylish but also functional, as it can be folded and packed into your bag for easy transport, making it a reliable accessory for various occasions.

Crafted Like Clothing

TSUYUMI hats are made using a sewing method similar to that of clothing, rather than the traditional hat-making technique that uses wooden molds. Each shape is designed while adjusting the fit, and the final product undergoes a wash to achieve a naturally relaxed texture from the start, making it easier for many to wear hats.

Thanks to the unique manufacturing method that differs from conventional wooden mold shaping, these hats are less prone to losing their shape and can be compactly folded for travel, making them perfect for hiding bedhead on trips or for outdoor activities. They are also easy to wear with tied-up hair or fluffy perms. Plus, they can be cared for at home. Unlike most hats that cannot be washed due to being made with wooden molds, this is a delightful feature.

Available in two colors, both exuding calmness, they blend seamlessly with a wide range of styles including denim, shirts, and dresses. With a casual yet elegant atmosphere, they naturally integrate into everyday outfits.

Clothes That Make You Feel Good

As we age, we tend to prefer clothes that make us feel good over those we simply want to wear. TSUYUMI's items feature simple yet striking designs that perfectly cater to the moods of adult women. They avoid chasing trends while maintaining a clean and polished appearance. The quality of the materials, the beauty of the silhouettes, and the clever pattern design create a refined atmosphere that feels "simple yet somehow lovely" and "not overly assertive yet captivating."

Each hat is meticulously handmade, exuding warmth and thoughtfulness that mass-produced items lack. The distinctive pattern-making method and careful finishing make these pieces highly recommended for hat enthusiasts. The unisex design also makes them a refreshing gift option.

Innovations to Fulfill Adult Desires

As we age, our options become limited, and our interest in trends may wane, yet we still want to wear items that leave a good impression. Dressing up can feel cumbersome. To meet the needs of adult women, TSUYUMI focuses on creating comfortable, timeless designs infused with a craft-like essence, rather than following Japanese fashion trends.

With a desire to create items that can be loved for years without becoming boring, the designer prioritizes silhouette and comfort while using high-quality materials. The collection features simple pieces with intricate details and functional patterns, offering thoughtful innovations for the wearer. Some items even incorporate hand-sewing, providing a warmth that mass production can never replicate.

Clothes That Gently Accompany the Wearer

TSUYUMI is a brand founded by Japanese designer Iizuka in New York in 2004. Originally active as a fashion designer in Japan, she resumed her craft of hat-making after moving to New York. Her creations quickly gained popularity among discerning individuals, marking the beginning of the brand's journey.

Upon returning to Japan, she officially launched a clothing line. TSUYUMI's garments, crafted in small batches rather than mass-produced, fulfill the promise of making you look stylish with minimal effort. Each piece, enriched by the designer's experience and craftsmanship through hand-sewing, specialized sewing machines, and pattern techniques, is designed with thoughtful details to ensure long-lasting love and wear.