Keep it long, treasure it long.

Shades that create comfort

This summer, due to the recent extreme heat, it seems that preparing for the heat will be more essential than ever. While using air conditioning is a must, we also want to be mindful of energy conservation. Additionally, we need to find a balance in our daily lives with proper ventilation to refresh indoor air and privacy solutions to shield ourselves from prying eyes.

In this context, what we want to prioritize is living comfortably without strain. Why not incorporate some ideas to gently cool down the indoor temperature while enjoying a pleasant breeze? In this order event, we will introduce the "shade," which softens sunlight and creates a refreshing space while allowing airflow.

Create a Comfortable Shade Inside with ichiori shade

The shade is an item that, when installed outside the window, softens the strong sunlight entering the room and helps keep the perceived temperature from rising. The ichiori shade, crafted by Ichikawa Orimono Factory, features a special weaving technique that allows light permeability and excellent breathability.

Instead of relying solely on air conditioning, it is becoming increasingly important to utilize natural elements to soften external heat and allow airflow, thereby maintaining a more comfortable indoor temperature.

The ichiori shade aims to replicate the gentle dappled sunlight of nature. The soft light spilling through the gaps in the leaves and the pleasant shadows swaying in the breeze create a soothing atmosphere, providing a moment of relief even on hot days.

Thanks to its transparent design, the shade does not completely block light but rather softens it while allowing it to enter. It creates a comfortable shade without becoming too dark, maintaining a natural brightness.

Additionally, it serves as a soft barrier against outside views. You can protect your privacy on balconies or by windows while keeping a light and airy space without feeling cramped. (The level of transparency varies by color.)

This shade is also useful in various situations:
- To hide laundry drying on the balcony
- To slightly reduce indoor temperature rise
- To prevent strong direct sunlight from hitting plants and create gentle shade
- For heat protection while children play in the garden or on the balcony
- To provide shade for balcony plants

Seamlessly Blends In: Plain

The "Plain" shade, measuring 195cm in width and 200cm in length, comes in gentle solid colors. The four popular colors from the manufacturer include calm Ash Beige, brightening Mist Blue, and the charming Moonlight Yellow and Shell Pink.

Depending on the color, the UV blocking rate and shading rate are approximately 50-65%. While softening strong sunlight, it allows you to feel the brightness of natural light and the flow of air, helping to balance heat protection and comfort.

Depending on the height of your window, the 200cm long shade can be beautifully stretched if the installation area has a depth of about 160cm, giving a clean and tidy appearance.

Weaving 50 Years of History

The Ichikawa Orimono Factory, home of the ichiori shade, is located in Mikawa, Gamagori, Aichi Prefecture, an area known for cotton production dating back to the 15th century. Taking advantage of the warm climate, the textile industry has flourished here for a long time.

While focusing on contract manufacturing, the Ichikawa Orimono Factory values quality craftsmanship even amidst fierce price competition with overseas production. You can feel the reliable quality when you hold it, along with a gentle touch that naturally blends into everyday life. They continue to weave products that you will want to use for a long time with care.