Keep it long, treasure it long.

Lightness, versatility

MARKET DENIM JACKET is characterized by its unique luster and lightness. Light ounce fabric makes it lighter and more relaxed than you might see. The voluminous poncho-like silhouette is fashionable and the width is solid, so you can wear it lightly on a T-shirt in the spring and summer, and wear it on the inside in the fall and winter. I will play an active part. With a wide silhouette that is comfortable to wear, I think it will be your favorite as a different outfit with a sophisticated atmosphere.

Enjoy the aging of denim

The fabric is 6.5 ounces of organic denim. It's 6.5 ounces, which is thin for denim, so it's not stiff and lightweight. You can wear it comfortably for a long time without feeling the weight, so it is recommended for everyday use such as work and when going out on holidays. It seems to be especially useful in the season when the temperature difference is great and you get lost in clothes.

Pair it with wide pants or skirt to create a loose atmosphere, or coordinate it with slim pants or cut-and-sew to enjoy a crisp look that emphasizes the wide silhouette. It is also fashionable to roll up the wide sleeves to create a feeling of pulling out. The style is decided whether the collar is raised or opened. It is not a slender and solid item that you can see your body shape, so if you are concerned about your body shape or are looking for a jacket that can be worn roughly, this is a must-have item.

Clothes to be a partner

Trends are changing, and clothes are one of the things that are especially noticeable. However, even so, the desire to use it for a long time, the attachment to the things that I have been using, and the comfort of wearing it cannot be explained just by becoming obsolete. In order to capture such feelings, SETTO, a brand born from a textile manufacturer in Kojima, Okayama Prefecture, considers clothes to be a long-term partner and continues to make honest clothes.
SETTO continues to make comfortable clothes, assuming that it will be used for a long time. This brand has been developed since 2014 by Japan Blue Co., Ltd., a textile manufacturer in Kojima, Okayama Prefecture, which is known for providing materials to domestic and overseas brands.
Kurashiki and Kojima, now known as the sacred place for denim, used to be an island in the Seto Inland Sea. In the land created by reclaiming shallow water, the cultivation of cotton, which is more salty than rice cultivation, has become popular, and the spinning industry has developed. Kojima has been a representative producer of jeans since before the war, when the westernization of clothing began, and after the war, after the American workwear boom and jeans boom. Japan Blue Co., Ltd. has been making casual wear fabrics in Kojima, which has such a history. That's why we are still making convincing and valuable clothes.