Keep it long, treasure it long.

Adorable balloons.

The SUN DRY pants by SETTO are warm pants that pursue comfort in harmony with nature. The front tucks and rounded balloon silhouette are impressive, and they have a presence that makes them stylish when paired with a simple top.

A sophisticated, three-dimensional silhouette

The fabric is made of twill material, which has a dry texture. Its firmness creates a beautiful silhouette. The 100% natural cotton material is gentle on the skin and has a smooth feel. The warm texture, like being bathed in sunlight, will deepen with the wearer's personality, making it a piece that you can wear for a long time.

The design is eye-catching with a balloon silhouette in a gentle silhouette that feels distinctively SETTO. The front has impressive large tucks, but the hem is slightly narrowed with darts, creating a soft line that flows from the gentle bulge around the waist to the hem, creating a lightness. Elasticated elastic on both sides provides lasting comfort even after prolonged wear. With belt loops so you can adjust the waist size with a belt. Pockets on both sides and on the hips are convenient for casually storing small everyday items. Only the white colour is lined up to the knee to prevent transparency.

It comes in two colors, white and beige, both of which are natural colors that blend in with your everyday wardrobe. You can wear it casually with a striped or colored top, or with a shirt and leather shoes for a chic look.

Clothes that become your partner

SETTO continues to make comfortable clothes that are meant to be used for a long time. The brand has been developed since 2014 by Japan Blue Co., Ltd., a textile manufacturer in Kojima, Okayama Prefecture, known for providing materials to domestic and international brands.

Kurashiki and Kojima, now known as the mecca of denim, were once an island in the Seto Inland Sea. The land created by reclaiming shallow waters became a popular place for growing cotton, which is more tolerant of salt than rice, and the spinning industry developed. Before the war, when clothing began to become more westernized, they made school uniforms and jeans, and after the war, Kojima became a leading producer of jeans after the American workwear boom and jeans boom. Japan Blue Co., Ltd. has continued to make casual wear fabrics in Kojima, a place with such a history. This is why they continue to make convincing and valuable clothes.

SETTO's distinctive feature is that they consider material development to be design, and are particular about threads, fabrics, colors, and shapes based on the know-how they have gained from planning and selling textiles. They consider clothes to be long-lasting partners, and continue to create clothes that value the essence while finding the joy and fun of surprises and discoveries in everyday life.