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ZUTTO Journal

Latest articles

Spring Clothes for Grown-Ups: Start the Season with Refreshing Sherbet-Colored Wear
As the season begins to feel a little warmer, we've gathered sherbet-toned pieces that mark the start of your spring wardrobe. Bright colors might seem a bit daunting, but incorporating just one can instantly brighten up your styling and match that springtime feeling. Today, we're introducing three pieces perfect for grown-up wear—clean and cool, with just a hint of sweetness.
2024.03.15 / Choosing & Using
A kaftan blouse made from linen that's full of air, its texture changing pleasantly over time.
By layering an inner piece underneath, you can wear it right away—giving you a head start on bringing spring materials into your wardrobe. As the season progresses and the weather warms up, you can adjust with your choice of inner layer and continue enjoying it right through to early summer.
2024.03.13 / Brand Stories
【Loyal User Review】 A Week of Living with the Kyushoku-kan Mini. From Making Dashi to Preserving Vegetables—Its Real Strength Goes Beyond Just Reheating.
The Kyushokukan Mini, a handy product from Koinujirushi, a long-established stainless steel cookware maker. We used this all-in-one kitchen item—which lets you refrigerate, reheat, and carry your food—for a full week and reviewed it.
2024.03.12 / Choosing & Using
【BRAND INTERVIEW】Fukuda Orimono|A Light-Permeable Stole Born from an Unwavering Dedication to Fabric-Making
A stole woven from an extremely fine 120-count thread, born from a textile maker's ongoing question and challenge: what does it mean to create "good fabric"? Take a look at the light-permeating stole from Fukuda Orimono (福田織物), along with the story behind its creation.
2024.03.01 / Brand Stories
Feel refreshed and boost your efficiency. Here are our staff's favorite picks for everyone working hard on the job.
Spring is a season of meetings and farewells. Why not mark the occasion by gifting an encounter with one of these items—whether to express your gratitude once again to someone, or to offer encouragement as they head into a new stage of life?
2024.02.27 / Choosing & Using
"Square Neck T-Shirt" that feels good against bare skin. A compact fit, basic for adults.
Spring, the season we've all been waiting for, is almost here. This time, ZUTTO has created a square-neck T-shirt made from special organic cotton—one that feels great whether you layer it or wear it on its own. In early spring, when mornings and evenings are still a bit chilly, wear it with an inner layer to enjoy a layered look; once the weather warms up, wear it alone and let the T-shirt take center stage in a striped-coordinate outfit.
2024.02.21 / Brand Stories
Because it's made of linen wool, you can wear it right away. An original lightweight coat that sways softly and looks beautiful even from behind.
This is a season when you want to embrace some spring-like style, but the chill still lingers—so a light coat that's easy to layer over other pieces really comes in handy. This one is made from linen wool carefully dyed by the hands of a dyeing craftsman, resulting in a piece where you can enjoy the fabric's rich texture and character.
2024.02.15 / Brand Stories
Material Care Encyclopedia: "Boa"
Boa fleece is a classic autumn/winter material. It has a fluffy, adorable look, but it's also a material that easily traps dirt, so be sure to care for it regularly and enjoy using it comfortably.
2024.02.14 / Care & Aging
As Told by a Devoted User: How to Choose Fleece-Lined Sweatshirts You Won't Need to Replace Anytime Soon
Here is the translation: To help you stay warm and comfortable through the winter—not with something you'll wear once and throw away, but with a sweatshirt brand you can keep loving next year and the year after—we'd like to introduce it along with the items we personally use.
2024.02.13 / Choosing & Using
Introduce a border pattern that brightens up your complexion, perfect for the transition from late winter into spring. Luminoa is convenient and versatile enough to mix and match with any outfit, unaffected by passing trends.
February is the month when shops begin to fill, little by little, with spring items, and we start to feel spring just a touch early. This time, we're introducing Luminoa wear that answers that gradually spring-tinged mood—pieces you'll want to style in a winter marine look.
2024.02.09 / Choosing & Using
お酒を嗜む方が喜ぶ、粋な職人技のグラス。目で見て楽しみ、贅沢な口当たりで普段のお酒も一層美味しく。
年代性別問わずギフトの定番品である酒器は、異動・送別のお祝いやバレンタインギフトのようなシーズンイベントから、結婚祝いに誕生日といった人それぞれの大切な日に送って喜ばれるアイテムの一つ。とはいえ、酒器には色も形も素材も様々。美味しく飲める酒器を選ぶなら、味わいに強い影響のある『素材』には特に注目です。
2024.02.02 / Gifts
【Loved & Used Review】What Changed After Wearing the New falcon, Comfortable Shoes You Can Trust Even for Driving
At ZUTTO, we have a passionate review series where staff members—who check and know our products better than anyone—enthusiastically introduce items they've purchased for themselves. This time, we're reviewing New falcon sneakers, which became the solution for a staff member who had long struggled with shoe troubles.
2024.01.26 / Choosing & Using
Spring is here—introducing our original work shirt, with playful details worked into every part of the design.
An original cotton-linen wool viyella work shirt with a workwear-inspired taste has been released. Tailored from natural materials so that it pairs easily with the clothes you already wear, its expression is soft, yet the fine details true to a work shirt stir a sense of style.
2024.01.25 / Brand Stories
Comfortable enough to become a wardrobe staple. Cotton Heavy Brushed Dolman Parka
Hooded parkas are a wardrobe staple when it comes to casual wear, and this season's original cotton heavyweight brushed-back dolman parka has been finished as a piece that grown-ups can wear stylishly, too. We've updated it so that it can be enjoyed comfortably across a longer stretch of the year.
2024.01.19 / Brand Stories
Have-It-All Storage Focuses on Flexible Shapes: What Makes This Displayable Fabric Storage So Impressive
One thing that's easy to overlook is just how much "flexibility" a storage box actually offers. Plastic and wooden storage solutions are great for keeping things neat and tidy, but being able to add more items later, one after another, is one of the good things about fabric storage. This time, we'd like to introduce the appeal of these highly flexible storage boxes.
2024.01.16 / Choosing & Using

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