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ZUTTO Journal

Latest articles

Soap to keep summer skin moisturized. Rethinking your approach to heat and UV protection with Savonnière.
This time, we're introducing the summer skincare proposed by SAVONNIÈRE, a brand born in the Provence region of France. Along with an interview, we'll explore a skincare approach that discerns what truly matters and what the skin really needs, guiding it toward healthy, vibrant skin.
2018.08.02 / Brand Stories
As light and soft as if wrapped in air—living with gauze
Bedding, towels, and baby items are things you wash every time they get sweaty. What you want to choose is a material that "absorbs sweat well and dries quickly after washing." Kyowazarashi mensha (Kyoto-bleached cotton gauze) gauze has excellent water absorption and quick-drying properties, along with a softness that feels as light as air.
2018.07.28 / Brand Stories
A RENmini bag and wallet you'll want to start carrying this summer—choose the special-order gray to add a crisp, polished touch to your look.
As a grounding touch for summer fashion—where colorful accessories and other spice-like accent pieces tend to take center stage—we commissioned REN to create a special line of mini leather bags. Made with a new goat leather, three items have arrived that achieve both presence and a sense of lightness: a drawstring pouch bag, a gamaguchi (clasp-frame) bag, and a mini wallet.
2018.07.27 / Brand Stories
Convenient Foldable Bags and Small Bags for Travel
Foldable bags and small bags for valuables are convenient for traveling because they do not take up much space in suitcases but work excellent to carry your stuff. Let's find how to choose the best bag for a trip.
2018.07.24 / Choosing & Using
Why You'll Want to Reach for It Every Day: A Custom-Order Denim Skirt Born in Kojima, the Textile Town
FOB FACTORY (エフオービー ファクトリー) is a denim brand that keeps making products designed to reveal their true value only after years of wear. This time, as a special order item, we used the brand's ever-popular 【RELAX DENIM】 to rework its classic denim skirt into a version with a more comfortable, relaxed feel.
2018.07.23 / Brand Stories
ZUTTO Stories: Bags that Work, Shoes that Work.
The idea of living richly with fewer possessions has become something close to conventional wisdom these days. This time, our focus is on the work bags and work shoes used by ZUTTO staff. We take a closer look at the well-loved items carried and worn by two staff members in charge of product selection and planning, and the character each has developed over time.
2018.07.22 / Choosing & Using
ここは守りたい、紫外線対策。「日焼け・暑さ」和らぐポイントアイテム
「夏の紫外線対策」。夏が訪れると決まってテレビ、雑誌、街中の広告でも見かけるようになる言葉ですが、日々過ごしている中で紫外線以外にも気になるのは、毎日感じる暑さ。日々の紫外線の蓄積で気になるお肌の【日焼け】対策と、夏の疲れを少しでも和らげるような【暑さ】対策。その対策には守りたいポイントを定めたアイテム選びがおすすめです。
2018.07.21 / Seasonal Stories
Banshu-ori (Banshu weaving) at its most sophisticated: a rain-motif dobby skirt and a double-face dress
Strong sunlight, and greens deepening all around. Water shimmering in the light, with an occasional breeze drifting through. As temperatures climb higher and higher, this is the season when you can't help but feel things building toward their peak—and for this time of year, we'd like to recommend an original line of clothing born from a collaboration between hatsutoki, a Banshu-ori (a traditional yarn-dyed textile) brand based in Nishiwaki City, Hyogo Prefecture, and ZUTTO. These pieces, woven from Banshu-ori, are full of the richness of nature.
2018.07.20 / Brand Stories
Tried and True: Summer Chinos
This time, we're featuring ZUTTO's original chino trousers. Since they debuted in early spring, they've been steadily gaining fans. Based on the experience of a ZUTTO staff member who actually got their hands on a pair, we set out to answer the question, "Are chinos a good choice for summer?"
2018.07.19 / Choosing & Using
A new wood-and-paper material: wooden products with a warm, striped pattern
Wooden products with striped patterns? The peculiar items from PLYWOOD laboratory have a natural, woody feel, yet the addition of vividly colored stripes gives them a pop impression as well. How are these curious interior items, which blend well into both Japanese- and Western-style spaces, actually made?
2018.07.18 / Brand Stories
For those who want to declutter the contents of their bag: a recommendation for the light and stylish sacoche bag
In everyday life, being minimal is considered a virtue, and bags are getting smaller and smaller. If everyone else is downsizing their bags, maybe it's time for you to declutter the contents of yours, too? This time, we're introducing the light and stylish sacoche bag. Beyond its fashion appeal, its functionality—which can ease the little stresses of daily life—is also worth paying attention to.
2018.07.17 / Choosing & Using
Making the most of a material even designers have fallen for. An original T-shirt for spending summer with ease.
There are many factors to consider when choosing clothes, but one of the most important is the fabric itself. This summer, we chose "Cosmorama" as the fabric for our ZUTTO original wear—a material with a devoted following among top designers around the world. Focusing on its appeal, we'd like to introduce a dressy T-shirt that combines elegance with practical functionality.
2018.07.16 / Brand Stories
気軽に贈る、食べ物以外の夏ギフト。
そういえばお中元の時期だなと気づく頃、お世話になっている方に何を贈ろう?と考えを巡らせている方も多いのではないでしょうか。そこでZUTTOが提案したいのは、「カジュアルに贈る、食べ物以外のシーズンギフト」。夏らしい季節感と一緒に、日頃の感謝の気持ちがさりげなく伝わるアイテムをご紹介します。
2018.07.14 / Gifts
ZUTTO presents a summer linen dress — experience the quality of JAPAN LINEN
Linen dresses are a convenient item that lets adults wear them with a fresh, breezy feel. Given that you're taking the trouble to choose one, we wanted to introduce a piece that stands apart from the rest, from a perspective only ZUTTO can offer. With that thought as our starting point, we created a linen dress packed with careful attention to detail—the length, the way the gathers are placed, the overall silhouette, the color, the buttons—so that it can be worn with a grown-up, sophisticated air.
2018.07.12 / Brand Stories
Comparing How Two People Use It: The "MATEVARI Fuki-urushi (wiped urushi lacquer) Bowl" Edition
This time, we're featuring the MATEVARI Fukiurushi (wiped-lacquer) bowl by Gato Mikio Shoten, a piece that two ZUTTO staff members have come to love and use daily. In an age overflowing with things, what we choose to own and use is entirely up to us—but there's always a reason behind choosing the very same item as someone else. So we asked these two staff members, both devoted users of the same bowl, about their "everyday experience" with it: what they have in common, and where their impressions differ.
2018.07.10 / Care & Aging

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