Keep it long, treasure it long.

Foldable bags and small bags for valuables are convenient for traveling because they do not take up much space in suitcases but work excellent to carry your stuff. Let's find how to choose the best bag for a trip.

FOB FACTORY (エフオービー ファクトリー) is a denim brand that keeps making products designed to reveal their true value only after years of wear. This time, as a special order item, we used the brand's ever-popular 【RELAX DENIM】 to rework its classic denim skirt into a version with a more comfortable, relaxed feel.

The idea of living richly with fewer possessions has become something close to conventional wisdom these days. This time, our focus is on the work bags and work shoes used by ZUTTO staff. We take a closer look at the well-loved items carried and worn by two staff members in charge of product selection and planning, and the character each has developed over time.

「夏の紫外線対策」。夏が訪れると決まってテレビ、雑誌、街中の広告でも見かけるようになる言葉ですが、日々過ごしている中で紫外線以外にも気になるのは、毎日感じる暑さ。日々の紫外線の蓄積で気になるお肌の【日焼け】対策と、夏の疲れを少しでも和らげるような【暑さ】対策。その対策には守りたいポイントを定めたアイテム選びがおすすめです。

Strong sunlight, and greens deepening all around. Water shimmering in the light, with an occasional breeze drifting through. As temperatures climb higher and higher, this is the season when you can't help but feel things building toward their peak—and for this time of year, we'd like to recommend an original line of clothing born from a collaboration between hatsutoki, a Banshu-ori (a traditional yarn-dyed textile) brand based in Nishiwaki City, Hyogo Prefecture, and ZUTTO. These pieces, woven from Banshu-ori, are full of the richness of nature.

This time, we're featuring ZUTTO's original chino trousers. Since they debuted in early spring, they've been steadily gaining fans. Based on the experience of a ZUTTO staff member who actually got their hands on a pair, we set out to answer the question, "Are chinos a good choice for summer?"

Wooden products with striped patterns? The peculiar items from PLYWOOD laboratory have a natural, woody feel, yet the addition of vividly colored stripes gives them a pop impression as well. How are these curious interior items, which blend well into both Japanese- and Western-style spaces, actually made?

In everyday life, being minimal is considered a virtue, and bags are getting smaller and smaller. If everyone else is downsizing their bags, maybe it's time for you to declutter the contents of yours, too? This time, we're introducing the light and stylish sacoche bag. Beyond its fashion appeal, its functionality—which can ease the little stresses of daily life—is also worth paying attention to.

There are many factors to consider when choosing clothes, but one of the most important is the fabric itself. This summer, we chose "Cosmorama" as the fabric for our ZUTTO original wear—a material with a devoted following among top designers around the world. Focusing on its appeal, we'd like to introduce a dressy T-shirt that combines elegance with practical functionality.

そういえばお中元の時期だなと気づく頃、お世話になっている方に何を贈ろう？と考えを巡らせている方も多いのではないでしょうか。そこでZUTTOが提案したいのは、「カジュアルに贈る、食べ物以外のシーズンギフト」。夏らしい季節感と一緒に、日頃の感謝の気持ちがさりげなく伝わるアイテムをご紹介します。

Linen dresses are a convenient item that lets adults wear them with a fresh, breezy feel. Given that you're taking the trouble to choose one, we wanted to introduce a piece that stands apart from the rest, from a perspective only ZUTTO can offer. With that thought as our starting point, we created a linen dress packed with careful attention to detail—the length, the way the gathers are placed, the overall silhouette, the color, the buttons—so that it can be worn with a grown-up, sophisticated air.

This time, we're featuring the MATEVARI Fukiurushi (wiped-lacquer) bowl by Gato Mikio Shoten, a piece that two ZUTTO staff members have come to love and use daily. In an age overflowing with things, what we choose to own and use is entirely up to us—but there's always a reason behind choosing the very same item as someone else. So we asked these two staff members, both devoted users of the same bowl, about their "everyday experience" with it: what they have in common, and where their impressions differ.

Towels are something we use every day, but in summer especially, they take on even more roles—hand towels for wiping away sweat, bath towels for drying off after washing away the day's sweat in the shower, and so on. This time, we're focusing on questions about towels that you'll want answers to right now. "What kind of towel fabric has high absorbency?" "What can I do to keep a towel soft for longer?" and other such questions. We hope this gives you some hints for choosing a towel you'll love using.

Innerwear is something we put on every day. Even if we want to be particular about it, it's not visible from the outside the way clothing is, so it's easy to end up neglecting this part of what we wear. But precisely because it touches our skin directly every day, finding something close to your ideal can become an essential ingredient of comfortable, everyday living.

A sincere embrace of the beauty found in simplicity, and a steady pursuit of quality unswayed by the trends of the times—this kind of attitude moves people's hearts, regardless of age or gender. Simple forms that make the most of high-quality materials, paired with meticulous attention to usability. This time, we bring you a feature on leather goods from CAMPBELL COLE of England, items that combine both beauty and functionality.