Keep it long, treasure it long.

Founded in France in 2005, "VEJA" is a fair-trade shoe brand whose products are made from sustainably sourced materials and assembled by hand, one pair at a time, by local artisans. It has won enormous popularity across Europe, especially in France, where awareness of the SDGs runs high, and in Japan it has also earned a devoted following among fashion-conscious women with a keen eye for style.

When it comes to items you'll never regret owning, the cardigan is at the top of the list. Many of us carry one around almost like a good-luck charm for "just in case" moments. This time, ZUTTO brings you a packable cardigan characterized by its wrinkle-resistant fabric and crisp, cool texture against the skin. It's not just useful for combating summer air conditioning—it also works well as sun protection. We designed this cardigan, which comes in handy across seasons, to be packable for easy carrying, with a simple design that will make you think, "I'm so glad I brought this!"

For everyday clothes and one-mile wear—the kind you slip into when you just want to relax—it's nice to choose something easy and simple. Still, you don't want to look sloppy when you step out your front door, and if you're going to wear something, you might as well look stylish while you're at it. fog linen work's linen wear is exactly what delivers that effortlessly polished look. This time, we're introducing a special-order pattern from fog linen work that has just joined the ZUTTO lineup—wear with a crisp, breezy feel that's perfect for staying cool and comfortable.

One-piece dresses are the perfect fashion item for the warm, sunny days of spring and summer. The breeze passing through the fabric feels wonderful, and simply wearing one puts you in a cheerful mood.

Just in time for your summer wardrobe, we've added a flare-sleeve T-shirt with a light, smooth feel. The design features loosely flared sleeves, so a cool breeze slips through with every small movement, keeping you comfortable all day long even on the hottest days.

When wearing a thin cotton or linen dress, you can't help but be a little mindful about what's underneath. Not "leggings," not a "petticoat" — here's a petti-pants that looks lovely even if it happens to show.

ao, arguably the leading name in gauze wear, is a factory brand born from a sewing factory in Niigata Prefecture. In creating an exclusive long T-shirt, we wanted to learn more about ao, so we once again spoke at length with Igarashi-san, the brand's representative, about how the series came to be and about the gauze fabric itself.

During seasonal transitions, deciding what to wear can be a challenge, but having a reliable long-sleeve T-shirt you can turn to regardless of the season brings a bit of peace of mind, even on days when your mood is up and down. The just-released Maharani Grace Tenjiku Cotton Mock Neck Long-Sleeve T is a mock neck T-shirt made from smooth, silky tenjiku cotton fabric. We're also bringing you a staff review.

SETTO, a factory brand based in Kojima, Okayama, embodies the very history of Japanese clothesmaking. Just as they describe their clothes as "partners," SETTO offers garments you'll want to wear with care for years to come. For their long-selling FARMS SHIRT, they created a special version made exclusively for ZUTTO. Here, we introduce this spring's new shirts all together.

Not far from the Shirakami Mountains, home to some of the last remaining virgin beech forests registered as a UNESCO World Natural Heritage site. BUNACO continues to share the appeal of beech wood with the world. The glossy texture of beech, paired with curves that fit naturally into the hand. As we dig deeper into the story behind BUNACO's craftsmanship, we discover common ground with ZUTTO as well—this is a read that reveals the charm of the brand, beyond just its products.

This time, we're visiting Miyamoto Kogei, located in Hirosaki City, Aomori Prefecture. Wanting to learn more about the secrets behind their yamabudo (wild grape vine) baskets, which they began taking custom orders for a few years ago, we arranged to visit their workshop for this feature.

This time, ZUTTO has designed a coat for when you want to head out in something a little more casual. Precisely because outerwear is the piece people notice most, we refused to compromise on the choice of fabric. It has an endearing silhouette with a hood, made from nylon dyed with natural pigments. And because it's nylon, you can wear it with ease—yet another reason it makes you want to reach for it whenever you step out.

At ZUTTO, among the many gifts our customers order every day, Cutipol's cutlery is consistently chosen as a timeless favorite. In this article, we'll share a staff member's personal review of the Cutipol GOA series, highlighting just how easy it is to use, along with the story of how the GOA series came to be and what it actually means for cutlery to be "ergonomically designed."

As spring items begin to arrive little by little in February, ZUTTO is launching a new original wear piece: the Fanage Linen Caftan Blouse. This blouse, which suits a washed, lived-in look so well, is something you can start layering right away, even before spring truly arrives. Since it's lightweight, we hope you'll enjoy wearing it all the way through to early summer.

The high-gauge cotton-blend knit pullover featured this time has earned the seal of approval from our staff members who have actually worn it—it's genuinely easy to wear, they say. It's a casual item, yet it looks polished. It's light and warm, with a pleasant feel against the skin. The silhouette is relaxed, yet it never looks sloppy. Today, we'll talk about ZUTTO's knit pullover—the perfect choice for this in-between season.